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Im in the middle of Kazan.
Its like a 1.5 million population, and its under quarantine.
The streets are quite empty, but people still dont really believe that its dangerous.
I think the problem is the consequences.
The economy will be much more damaging than the medical part of it.
I think well never live in the same world again.
Because its not just one months problem.
It will continue, and it will change our behavior.
We have thousands of years of traditions of moral and social structure.
It was all in place, and it was based on mythologies and religions and history lessons.
But it doesnt exist in the virtual world.
If I can find somebodys movie online and nobody will catch me, I will watch it.
Which means you might steal.
you could hurt people.
We will really need to organize a new moral landscape.
And honestly, I had no answer.
But today theres no more second question.
Because you cant shut down your box.
Because then you will be absolutely isolated.
It looks like we were seeing the future.
You cannot hire people.
You cant call the crew.
They dont need cameras, because they can use their cameras to capture their performance.
And its not about faces; its about whats happening on your screen.
And when you see the characters screen, it looks like youre inside somebody elses mind.
You see every mistake, every subconscious act, whatever.
You see a lot of secrets.
We are producing movies in Los Angeles, in Russia, in Korea, in Europe.
Between Moscow working hours and L.A. working hours, Im working 24 hours, and its mostly happening online.
We are growing very fast because suddenly there is no other way to tell stories for filmmakers.
And we decided that we have a mission, because now we can save filmmakers.
We can provide them some new tools, and they can keep telling stories.
Its really scary, as anything new is.
We just discovered that we are in a different reality, living according to different rules.
How will we talk to each other?
How will we communicate?
Who knows how we will make money.
For me, its a mixed feeling.
On one hand, I feel its scary, absurd, eerie like in a horror movie.
But at the same time, I feel that it will help us to discover something new.
