Save this article to read it later.
Find this story in your accountsSaved for Latersection.
1 spot over the July 30August 1 release corridor.
Youre talking about a guy who could be president down the line.
People are making movies based on board games, Tetris,Magic 8 Ball, Bock says.
Some industry observers say that internet interface could be the films secret weapon.
People think there are slam dunks.
And then weve seen movies where the ensemble cast was off the charts with their social-media activity.
But if the movie didnt resonate, it didnt do that well.
I dont think social media alone will put [Jungle Cruise] over the top.
Its an old-fashioned-looking movie.
The Rock and Emily Blunt doing cute repartee and theyre falling through roofs.
If they dont, it sends the message that the numbers werent that good, says Bock.
