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Megan Thee Stallion is elite.
At 26, shes had two Billboard 100 No.
1 singles, threeGrammys, andkneesdeserving of their own insurance policy.
With hits like Savage, WAP, and Body, she is a young sensation who does not miss.
Yes, Megan Thee Stallion is the Popeyes chicken sandwich of celebrities.
Two heavyweights of the American South, beloved in their respective domains, combining forces.
Now she has vested interest, as a stakeholder, in ensuring that her Popeyes tie-in is quality product.
The marketing rollout for Megans Hottie Sauce has been a master class in hype and knowing your brand.
Someone stole your hottie sauce!
Unimpressed by the first handful of sauces, she wondered if Evans was tricking her.
What is this called?Hot OnesorCold Ones?
She proved she could get up to over 100,000 Scovilles without blinking.
I figured I could pick his brain on the connection between celebrity, food, and media.
Celebrity is that thing that, by definition, is this unobtainable lifestyle, he said.
But then something everyone can relate to is dying on hot sauce.
It takes them off the pedestal to that normal human level.
For years, people have tried to make that Whats it like to have a beer with this person?
show, and I think through hot sauce, we accidentally invented it.
Evans was on to something.
What would it be like if Shawn Mendes threwhis low-carb Chipotle bowlat me?
And now, What would it be like for Megan Thee Stallion to choke me out with hot sauce?
There are two items on the menu, a.k.a.
Hottie Meals, that currently come with the Hottie Sauce: the chicken sandwich and the brands new nuggets.
(Something something smart-sounding joke about supply chain, am I right?)
I spent it observing that the vibes in this particular Popeyes were honestly really cute.
I made off with my loot and giddyupped back home tofeast.
Meanwhile, the Hottie Sauce packaging called to mind the curly bubble font of the McDonaldsSaweetiesauce.
The taste, however, is overwhelmingly dominated by the sauces other ingredients: cider vinegar and honey.
The spice is definitely dominated by the sweet.
Its unfortunate, especially because the concept ofhotis so central to Megans fandom.
I ate it over the course of three meals.
These little fuckers rule.
The store gave me a 12-piece by mistake.
The breading is craggly and crispy, giving your mouth a lot of fun texture to play with.
Its also like 50 percent of the nugget, a creature of its own.
I say this with great admiration, not as a dig.
The Hottie Sauce settles into all the grooves and crannies.
So not only is this collab serving cowgirl and businesswoman, its giving pillar of the community.
Its all just sofun.
I hope one day to make a pilgrimage to a Stallion-owned Popeyes location.
There better be a gift shop full of this stuff, and even-hotter sauces.
A road trip for next years Hot Nug Summer.
