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As Gen-X women cross the Rubicon of perimenopause, theyre hungry for stories that reflect their experiences.

They have found themselves at the forefront of a new wave of media focused on the topic.
Were here to stay, Abecassis said.
I talked to them about their podcast, ageism, womens media, and more.

The podcast comes off as very raw and personal.
I wasnt going to really have a place for the Man in my life.
That working for the Man again wasnt going to happen to me.
Being at Conde Nast for a long time gave me the financial security to make a decision like that … Whos going to hire me?
Tally Abecassis:It makes me bummed.
I give less fucks.
I hear that so much!
To be like,Im gonna make a blog that says exactly what I want.
If I think a designers overpriced, Ill talk about how theyre overpriced.Ill talk about anything with Tally.
And I think, you know, its because of that.
France:Thats exactly what it was.
But we didnt meet in person until the very first episode.
Whats the difference between having a conversation and writing about these same topics?
I need to remember that people are actually going to listen to this.
But when Im writing, Im much more disciplined about watching my own back, I would say.
In Canada, theres a magazine calledChatelaine I dont think you have it here.
All the articles were pro-aging, etc.
But then the fashion parts of them were just 20-year-old models wearing ridiculous clothing that we could never wear.
Abecassis:Theres shame around a lot of aging.
When I heard that term age shame for the first time, I was like,Oh!
And I was like,Fuck!
What did I just do?And then I was doing the mental calculation ofWho knows that Im 46?
France:But its like all this conversation lately around people sharing their salaries.
Its a good thing.