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This story originally ran on January 16, 2020.
The post has been edited to reflect the effects of the COVID-19 pandemic.
NBCs Peacock has landed and its what most TV-industry insiders thought it would be.
In terms of price and access, Peacock is taking a multi-feathered approach.
Anyone with a broadband connection can get it for free.
The next level of Peacock Peacock Premium will be the full-service platform with about 15,000 hours of content.
The cost: If youve got Comcast or Cox cable bundles, its still free (with ads).
If you dont, its $5 per month (and still with ads).
As it stands now, Peacock Premium will be in 24 million homes at launch.
The final Peacock tier is still called Peacock Premium, but its completely ad-free.
As for content, much of what Peacock will offer had been telegraphed months ahead of time.
And, of course, there will bereruns ofThe Officein 2021.
So, will it all work?
Peacock has a good shot at succeeding in the game Comcast wants to play.
